Free Resources, Articles and Videos
Mastering LinkedIn Domination: Unleash the Power of your Company Page and Personal Profile
Get ready, you professional powerhouses, because I’m about to spill the beans on how to transform your LinkedIn game from zero to hero. The platform isn’t just for job seekers and recruitment hunters; it's a goldmine for businesses and personal brands alike. So...
How to boost lead conversion with WhatsApp – A Fun Guide for Sales Rockstars!
Are you exhausted from the traditional tedium of sales strategies? Bored of being a cold-call pariah? Don't worry, my friends; I have an exciting plot twist for you. Now, perk up, sit straight and sip that coffee. Because I'm about to reveal how you can metamorphose...
LinkedIn ads not working? Discover 6 Unexpected Solutions!
Are your LinkedIn ads more invisible than a chameleon in a bag of Skittles? Fear not. The advertising world on LinkedIn can be a tough nut to crack. It's like walking into a party where everyone’s dressed in a suit and carrying a briefcase. But let’s take that shy kid...
The 30% Rule: The Key to Maximising Your Facebook and Instagram Ad Performance
With the success of social media marketing, it's no surprise that businesses are investing more and more in Facebook and Instagram ads. But one mistake that many marketers and businesses make is thinking that if they double their ad spend, they'll get double the...
Where is your target audience (per age)?
Social media has revolutionised the way we communicate, share information, and connect with others. With so many different social media platforms available, do you need to be on every platform? (Spoiler alert: "no"). Where are your clients? Where is your target...
AI with Personality: How Character Consistency Transforms Business Success
In the whirlwind of digital transformation, AI is no longer just a fancy gadget—it’s the MVP of brand-customer interactions. Until recently, generating consistent AI characters was like rolling the dice; each prompt gave you a different face, making storytelling a...
How to take Photos for Instagram like a Pro (5 great tips)
It's not a secret that growing in Instagram means taking appealing pictures, but there's a big difference between the way most people take selfies and how to take photos for Instagram like a pro. 1. Before you even begin... think about "3" Think about how you want...
Geomapping of Covid-19 positive cases in South Africa – a new view
Data transparency is essential when fighting a pandemic, especially the geo-location of the positive cases. South Africa took a great step in this direction on the 10th of April 2020 when they shared a screenshot of the location of the Covid-19 positive patients in...
Explode your brand in 2020, with YouTube
No matter if you're just an individual with a personal brand, a professional, if you have your own company, a digital agency, or if you're a marketing manager of a large corporation: this year, you need to start a YouTube channel. As a matter of fact, it possibly more...
This is what makes us buy
The Amygdala makes us buy Everybody wants to generate new leads and make more money, right? Well, there is a gland in our brain that is actually responsible for making us click "buy". And this is not some kind of voodoo magic, in fact, this is absolutely scientific....